| Created on April 24, 2015 |
Did you know that more than 95 percent of the world’s consumers live outside the United States? That’s a staggering number – and perhaps even more so is this figure: only one percent of U.S. small businesses are selling to those consumers.
The benefits abound when it comes to selling Made-in-America goods and services internationally. In addition to the cultural exchange inherent when developing global relationships, U.S. businesses – including small, minority- and women-owned businesses – can grow faster, hire more employees and pay higher wages.
There’s a huge global market for your small business offerings, so here are a few insights from experienced exporters to consider as you go about gathering international market intelligence.
